Here’s what we’re trading.
One fee to preserve someone. A small monthly to keep them with you. No surprises at checkout, no hidden charges later, full refund if you change your mind in the first 30 days.
Paid once, when their smarika is created. Covers training their personal AI model, cloning their voice, and storing the result for as long as you want to keep it.
Refundable in full within 30 days, for any reason.
Pick the rhythm that fits your family
You can return to their smarika as often as you want.
- 10 new photos of them each month
- 4 minutes of their voice each month
- Generate in 10 Indian languages + English
- Cancel anytime
- 40 new photos of them each month
- 12 minutes of their voice each month
- 2 short videos of them each month
- Priority generation when traffic is high
- Cancel anytime
All plans cover one preserved loved one. To preserve someone else — a second grandparent, a partner — just create another smarika. Same creation fee per person; plans can be shared across them.
What the creation fee pays for
We want to be plain about where the money goes.
- Their personal AI model. A LoRA trained on their 100+ photos. About 30 minutes of GPU compute. This is what makes future images recognizably them, not a vague AI face.
- Their voice clone. A voice model trained on their recordings. Hindi, Tamil, Bengali, English, and 7 other Indian languages, in their actual voice.
- Storage for as long as you want. Their trained model file, the original photos and voice samples, and every memory you generate. Stored privately to your account.
- Our cost of running the platform. Servers, support, and the people building this. Most of the creation fee covers this; the rest is what funds new features.
A family portrait session in India costs ₹15,000 to ₹50,000 and gives you one afternoon. A wedding videographer costs ₹50,000 to ₹3,00,000 and gives you one day. Preserving someone forever with Smarika costs ₹4,999 — and you can return to them, hear their voice, see them in new moments, for the rest of your life.
We’re not telling you this to upsell. We’re telling you because most people don’t think about price the right way when it comes to memory.
If you want more than your plan
Pay as you go, no commitment| One extra photo of them | ₹49 |
| One extra minute of their voice | ₹49 |
| One extra short video (5 sec) | ₹249 |
You’ll always see the cost before you confirm. Nothing charges silently.
The things people want to know first
We’re building Smarika because we lost people we wish we’d recorded better. We’re trying to price this the way a family business prices a memorial — fairly, with no pressure, and with the same respect you’re bringing to the work itself.